Geez I love old ads. I find it interesting that ads back in the 1800s were booklets- which leads me to believe people must not have had a bad taste in their mouth yet with marketing if they were expected to pick up a booklet about a product and read through it. This particular ad is almost like a mini newspaper. The cover designs are gorgeous- nice type, simple palette, and the colors are nicely distributed to carry your eye around the page. I love it
Via the Duke University Digital Collection. See the original source here.